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Have Questions? We Have Answers
Not sure where to start? Take a look at our frequently asked questions, and don’t hesitate to reach out if you need more information. We’re here to make the process as seamless as possible for you.
What services does Sayles & Winnikoff Communications offer?
Sayles & Winnikoff Communications provides a range of services in two core areas:
- Public Relations: B2B and B2C media relations, strategic communications, and brand development.
- Social Media: Social Media: Social media strategy, content creation, analysis, management, and paid campaigns across multiple platforms including LinkedIn, Instagram, Facebook, TikTok, X, YouTube, Pinterest, and Threads.
The firm also assists with additional marketing initiatives tailored to meet client needs, such as event promotion, influencer collaborations, and integrated marketing campaigns.
Which industries does Sayles & Winnikoff Communications specialize in?
The firm has experience and expertise across a range of businesses and services, including:
- Arts & Media
- Books & Authors
- Consumer Products
- Corporate
- Digital Content and Companies
- Kids & Family Content and Companies
- Law Firms
- Music
- Nonprofits
- Performing Arts
- Startups and Entrepreneurs
- Tech
- Television Production, Distribution, and Programming
What is the firm's approach to client service?
Sayles & Winnikoff Communications emphasizes hands-on personal attention, rapid response time, and extreme attention to detail. Partners Alan Winnikoff and Carina Sayles are directly involved in all aspects of strategy, management, and execution for every project.
Where are Sayles & Winnikoff Communications' offices located?
The firm is based in New York City’s Flatiron district, with an additional office in California.
How can I contact Sayles & Winnikoff Communications for inquiries?
You can reach out to Sayles & Winnikoff Communications at:
- Address: 1201 Broadway, Suite #707, New York, NY 10001
- Email: info@sayleswinnikoff.com
Does Sayles & Winnikoff work with clients outside of the United States?
Yes, over the years we’ve worked with clients from all parts of the world, including Europe, Asia, Latin America, Australia and Africa
Clients We Work With
Voices of Trust: What Our Clients Say
I have worked with Sayles & Winnikoff for more than 5 years now, as head of global brand development for Zoonicorn, LLC. It’s exciting and impressive to find a PR firm that melds so seamlessly with our brand/project. S&W is an indispensable part of the Zoonicorn core marketing team. Alan Winnikoff heads the public relations and social media, and with his team, I am always impressed with how much they tackle and accomplish. They look for new ways to be involved and add value, while continuing to keep up with existing work-flow. I highly recommend Sayles & Winnikoff, especially for smaller and medium-size brands who want to make a big statement anywhere in the world!
J’net Smith
Owner All Art Licensing Zoonicorn Brand Director/Master Agent Global Licensing
“The thing I most appreciate about the Sayles & Winnikoff team is the extent to which they put client service above all else. They are truly thoughtful in their efforts to ensure that I am well served, and this is so clear to me that I somehow feel compelled to look after them. As someone in a service-oriented profession, I greatly appreciate my relationship with Alan and his colleagues and how they ALWAYS think of how they can help me achieve my goals.”
Matthew D. Asbell
Partner and Member of Lippes Mathias' Intellectual Property Team
As an entrepreneur and founder of three diverse companies, we've worked with various marketing, PR, and advertising agencies to develop, promote, and further our brands. It's extremely hard to find quality, genuine commitment that not only delivers but also proactively pursues networked contacts that we can leverage for our business. Fortunately, we found Sales & Winnikoff in this manner through a licensed contract. It's rare to find a firm that handles branding, PR, and social media, has the reach and positioning to deliver, and possesses the ability to maintain. They truly become an extension of your business, driving your strategic initiatives forward with their large network and expertise. And, they are great people.
Pat Shirkey
President, Teddy Mountain LLC
Sayles & Winnikoff has been persistent and responsive in their work on our behalf. They put in the time to learn our people, our business and the nuance of our industry, and then brought national media contacts up to speed on our unique position and products. We had just engaged them early in 2020 to assist in the promotion of our newly completed hospitality center, when the global pandemic bore down on us. S&W helped us to pivot, proactively working with my team to build a calendar of virtual events and interactive activities that allowed our clients all around the world to connect meaningfully with our wines and our people. Their professional review of our website, social media planning and outward online and print media presence were helpful in polishing the face that we are presenting to the world. We have a more refined ability to tell our story clearly and connect with our customers with thanks to their talented team.
Nathan R. Carlson
Winemaker / General Manager
Sayles & Winnikoff Communications has added a professional dimension to the strategic planning, development and execution of the Broadcasting & Cable Annual Hall of Fame Awards. During their tenure the event has grown significantly both in stature and attendance, which is due in no small part to their contribution in the communications area raising both awareness and prestige at the highest levels of the television industry. We are pleased to be partnered with this committed group of media professionals and consider them to be an integral part of our team.
Bill McGorry
Former Chairman B&C Hall of Fame Awards
Sayles and Winnikoff provide a totally different service than simply communications. They are strategic partners for the launch and development of programming from the finance stage through distribution and trade and consumer outreach. Their three dimensional approach to the market along with thorough preparation and follow through makes them an indispensable element in the marketing mix.
Doug Schwalbe
Founder The Co-Production Compan
When FableVision has news we want to shout from the rooftops, Sayles & Winnikoff are always our first call. They are total pros, equal parts strategic, creative, and detail-oriented. Through careful preparation and a keen understanding of the industry, they have helped us tell our stories — from new division launches to unique brand initiatives — with an authentic approach that has led to some incredible coverage.
Sarah Ditkof
VP of Strategic Partnerships Fablevision Studios
Since my firm started business with Sayles and Winnikoff Communications, we have been quoted and featured in over 100 times in local, national, and international publications resulting from their efforts. Sayles & Winnikoff has been instrumental in doubling our revenue over the course of a year from the time we started our relationship with them in 2017.
Sayles and Winnikoff has given us the opportunity to rebrand our practice, emphasizing the niche we had already started to cultivate. Rebranding our firm from criminal defense to cannabis law is especially difficult when cannabis policy is constantly changing. At the time, there were already significant players in the field. Now, Margolin and Lawrence is exclusively a cannabis practice largely because of the work that Carina Sayles and Alan Winnikoff have done for us. Many of our competitors were not able to achieve the cultivation of a cannabis niche the way Sayles and Winnikof has helped us to create, giving us an advantage as we navigate cannabis law.
The public relations firm is able to set up radio, newspaper interviews on almost a moments notice. In addition to helping us attract business, their ability to create media opportunities in locales that we were entering for the first time has instilled confidence in new clients, who can have continued confidence in our representation.
Carina Sayles has gone above and beyond in helping me realize my dream in becoming an author.With the revenues increasing over the past year, I was able to put those funds towards hiring a co-author and turn my dream into a day job. She has helped seek out opportunities in finding an agent, publisher, and more
Allison Margolin
Margolin & Lawrence
“During my tenure as Publicity Lead at Amazon Studios, we brought Sayles & Winnikoff in after an extensive vetting process, initially to handle primetime dramas but as our kids’ slate expanded, we utilized their expertise with educational kids content to promote our high profile original preschool series. Working closely with us as a vital extension of our team, we eventually utilized them for a wide variety of support. They identified partners for events and promotions, brainstormed and implemented events and stunts for both our kids and adult programming launches at major Los Angeles venues and also jumped in to organize and run the major press conference for our programming at Comic Con.
S&W also handled set coverage, secured high-profile press exclusives, reviews and features and coordinated content and posts with the Amazon social media team for both the kids series and prime time dramas, and submitted daily reports to share with our corporate office on their activities and results.”
Allie Lee
Former Market Manager Amazon Studios
